Corporate Philosophy

Mission

Acting with sincerity, we contribute to progress and harmony
among our customers, consumers, and society
by exploring the unlimited potential of technology.

Vision

HUMANOLOGY for the future

Bringing people and technology together to shape the future.

Understanding human trends, anticipating society’s evolution and
exploring the full potential of technology, DENTSU SOKEN Group is creating a better
tomorrow through harmony between people and technology.

Action Principles

AHEAD

Be a pioneer.

Agile

Try it first.

Humor

Win through
personality.

Explore

Venture into
the unknown.

Ambitious

Have a dream.

Dialogue

Communicate
ideas thoroughly.